Procreate & Figma, 2024
previous logo
previous branding - via the instagram account
now with new and updated branding!
Together with my fellow executive board members, we made the decision to rebrand our club to better suit our club’s personality and programs. Our club is also often mixed up with the Graphics Center on campus, since we have similar colors. We decided that a fun character would be best for a logo, so I illustrated a computer character with a paint bucket and brush. The character is inspired by late 80s and 90s computers/design programs such as the early Adobe Illustrator app. My members helped design a logotype and decided on a primary color palette, which I also used for the logo character. Overall, we wanted to bring back a bright and vibrant style to welcome designers of all levels.